Ulan Software House
Ulan is a software house specializing in both back-end and front-end development services, offering tailored solutions that meet diverse client needs. Ulan requested a website redesign that would stand out as tech-forward, clean, and bright, focusing on creating an intuitive navigation experience. This redesign aimed not only to improve the user journey but also to reflect the brand’s commitment to modern, high-quality web standards, ensuring that visitors are engaged and find the site easy to use across devices.
Role - Web Designer
Researching latest trends and finding inspiration across behance, dribble, IG
Conceptualizing design ideas that align with the brand’s visual guideline
Creating high-fidelity prototypes and wireframes to develop web page layout
Establishing design guidelines (colours, fonts, graphic elements, imageries)
Designing responsive web pages pages to increase readability and optimize loading time
Conducting website testing and improving the design to create the best user experience
Collaborating with developers, project managers to remove errors and ensure smooth functioning
Delivering high quality graphic materials, and other creative assets
The Execution
An execution of a software house website redesign begins with an in-depth consultation to understand the client’s vision, business goals, and target audience. This discovery phase included a few interviews to clarify design preferences, user flows, and branding guidelines.
Next, I conducted a user research and competitive analysis to identify trends and user needs within the client’s industry. The insights gathered inform a series of wireframes and prototypes that showcase the layout, navigation, and core components of the new design. User feedback and iterative testing during this stage helped refining the design for clarity and ease of use.
With a finalized design, developers build out the front-end and back-end functionalities, ensuring the site is responsive, fast, and accessible across all devices. Technical SEO, performance optimization, and security measures are integrated throughout development to maximize visibility and user trust. The redesigned website is then rigorously tested before launch to ensure a flawless user experience.
